Tableya is a traditional Filipino hot chocolate beverage made of roasted cocoa beans that are milled into “tablets.” To prepare, simply mix hot water (or milk) and sugar to taste. Crafted and packaged by the PTA at the Malagos Elementary School in Davao, Philippines, and shipped to our factory on the same container as our cocoa beans from Davao, this Tableya makes a very deep, rich hot chocolate. But even more importantly, this Tableya has a story. It’s A Product Of Change.™
This is the second year we are selling Tableya and this year, two packages purchased will provide enough money for 225 meals. That is a total of 140,000 meals for 700 students—lunch for every student at Malagos for one school year. Here’s the story: During a visit to Malagos Elementary School in 2011, Shawn Askinosie met with the principal and teachers and asked about their greatest needs—hunger was the biggest issue. He learned from the school administrators that 20% of the children at Malagos were on the malnourished “watch list.” So together, Shawn and the Malagos PTA created the Askinosie Chocolate University Malagos Elementary Lunch Program. The PTA makes the Tableya and ships it to the factory and 100% of the sales of this product fund the program. We purchase the Tableya for $1 and sell it for $5.50; the PTA uses the $4.50 profit to source, purchase, and prepare local food for the students.
In other words, the project is completely sustainable, requiring zero donations. This is a price reduction due to our oversupply and that we need to move this product to feed these children. We monitor height, weight and arm circumference of every student, along with attendance and graduation rates to measure the success of this program. We are in constant contact with the school administrators. Since the program began, with your help, we have provided 185,000 meals. 90% of the students have gained weight and the school attendance rate has increased. Convoy of Hope, an international non-profit based in Springfield, Missouri, with children’s feeding initiatives around the globe, will continue to assist us with oversight on this project. Click here to learn more about Premium Kyela Rice and the Askinosie Chocolate University Mwaya Secondary School Lunch Program and Tanazania.